Tech giants Nvidia and MediaTek are reportedly collaborating on a groundbreaking Arm-based AI processor designed specifically for PCs. This new system-on-a-chip (SoC) is expected to be finalized by the third quarter of 2024 and will be manufactured using TSMC’s advanced 3nm process node. The partnership aims to create a powerful and energy-efficient AI processor that can compete with offerings from Apple and Qualcomm in the rapidly growing AI PC market.
The collaboration between Nvidia and MediaTek brings together their respective strengths in GPU technology and Arm-based architecture design. By leveraging Nvidia’s expertise in gaming and AI GPUs and MediaTek’s proficiency in Arm-based chips, the companies hope to reduce development time and create a processor that caters to the demands of thin-and-light laptops. The industry is optimistic about this partnership, anticipating that it will bring a new level of innovation and competition to the AI PC market.
The AI PC market is expected to experience significant growth in the coming years, with analysts predicting that AI PCs will account for nearly 60% of total PC shipments by 2027. Nvidia has already positioned itself as a leader in this space, claiming that its RTX technology represents the “premium” AI PC platform, while NPUs found in AMD and Intel CPUs are suitable for “basic” AI PCs. The collaboration with MediaTek further solidifies Nvidia’s commitment to dominating the AI PC market.
As the demand for AI-powered devices continues to rise, the partnership between Nvidia and MediaTek has the potential to reshape the PC landscape. By combining their expertise and resources, the companies are poised to deliver a powerful and efficient AI processor that can meet the growing needs of consumers and businesses alike. With the AI PC market on the verge of explosive growth, this collaboration could not have come at a better time, setting the stage for a new era of innovation and competition in the tech industry.
Long time technology industry fan here in Taiwan.
